![\"\"](\"https:\/\/fespa.es\/news\/wp-content\/uploads\/2018\/12\/coral-1024x680.jpg\")
<\/a><\/p>\nEl Pantone Living Coral representa la fusi\u00f3n de la vida moderna. Se trata de un color enriquecedor que aparece en nuestro entorno natural y que, al mismo tiempo, exhibe una presencia animada en las redes sociales. Este color transmite la energ\u00eda de la naturaleza y nos recuerda a los arrecifes de coral que protegen los calidoscopios de color.<\/p>\n
Color del a\u00f1o Pantone<\/strong><\/p>\nDurante 20 a\u00f1os, el color del a\u00f1o Pantone ha influido en el desarrollo de los productos y en las decisiones de compra de muchos sectores como el de la moda, la decoraci\u00f3n de interiores y el dise\u00f1o industrial, as\u00ed como el embalaje y envasado de productos y el dise\u00f1o gr\u00e1fico.<\/p>\n
El proceso de selecci\u00f3n del color del a\u00f1o conlleva un estudio y an\u00e1lisis de tendencias por parte del Instituto Pantone. Para llegar a la selecci\u00f3n final de cada a\u00f1o, los expertos en color de Pantone analizan el mercado en busca de nuevas influencias. Entre ellas se incluye la industria del entretenimiento, pel\u00edculas en fase de rodaje, colecciones de arte, nuevos artistas, moda, todas las \u00e1reas del dise\u00f1o, destinos tur\u00edsticos populares y nuevos estilos de vida, tendencias de juego y diversi\u00f3n y condiciones socioecon\u00f3micas.<\/p>\n
Asimismo, estas influencias pueden proceder de las nuevas tecnolog\u00edas, materiales, texturas y efectos que afectan al color, de relevantes plataformas de redes sociales e incluso de eventos deportivos de proyecci\u00f3n global.<\/p>\n
El Instituto del Color es la unidad de negocio de Pantone encargada de destacar los principales colores de la pasarela estacional, de pronosticar las tendencias de color globales y de asesorar a las empresas en materia de color para el desarrollo de productos y la identidad visual de las marcas. Mediante el pron\u00f3stico de las tendencias de temporada, la psicolog\u00eda del color y el asesoramiento sobre los colores, el Instituto del Color se asocia a marcas globales para aprovechar el poder, la psicolog\u00eda y la emoci\u00f3n del color en su estrategia de dise\u00f1o.<\/p>\n","protected":false},"excerpt":{"rendered":"
El Living Coral, o coral vivo, ha sido elegido color del a\u00f1o 2019 por el Instituto del Color Pantone, la compa\u00f1\u00eda que comercializa muestras de color estandarizadas y que cada mes de diciembre desde el a\u00f1o 2000 elige el color que marcar\u00e1 el a\u00f1o en t\u00e9rminos de dise\u00f1o y creatividad. Pantone ha justificado la elecci\u00f3n…<\/p>\n","protected":false},"author":1,"featured_media":794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-793","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-el-sector"],"yoast_head":"\n
Living Coral, una dosis de optimismo y alegr\u00eda, es el color del a\u00f1o 2019 para Pantone - FESPA Espa\u00f1a Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fespa.es\/news\/index.php\/2018\/12\/10\/living-coral-una-dosis-de-optimismo-y-alegria-es-el-color-del-ano-2019-para-pantone\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Living Coral, una dosis de optimismo y alegr\u00eda, es el color del a\u00f1o 2019 para Pantone - FESPA Espa\u00f1a Magazine\" \/>\n<meta property=\"og:description\" content=\"El Living Coral, o coral vivo, ha sido elegido color del a\u00f1o 2019 por el Instituto del Color Pantone, la compa\u00f1\u00eda que comercializa muestras de color estandarizadas y que cada mes de diciembre desde el a\u00f1o 2000 elige el color que marcar\u00e1 el a\u00f1o en t\u00e9rminos de dise\u00f1o y creatividad. 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<\/a><\/p>\n